ZingThings, LLC has launched trayGUARD®+Kids, their second travel health product for families on the go. The original trayGUARD+, a food contact safe and chemical free antimicrobial cover that easily slips over an airline, bus, or train tray table and creates an instant hygienic surface while traveling, was launched in 2011. It is now available for pre-order along with other fun and educational products through their Kickstarter campaign at: https://www.kickstarter.
“We’ve sold several thousand units of our original trayGUARD+ through both retail and wholesale channels such as Amazon and Magellan’s, and in doing so we have found that consumers like purchasing trayGUARD+ for use by their children. As a result, we developed trayGUARD®+ Kids”, says Drebitko. How many times have you let your children eat those pretzels and peanuts directly off of their airplane tray table? Dirty diapers, airborne germs, used tissues containing bodily fluids, and purses that have rested on the bathroom floor, rest on the same tray tables on which our children eat and play. With quick turnarounds and continuous budget tightening, most airlines only deep clean their cabin interiors every 30 days. This suggests that many of those airplane trays are left with the food, germs and other bodily fluids from dozens of passengers that have sat in the seat before you.
Add to this the need to keep children entertained and content while traveling, and, thus, the concept for trayGUARD®+ Kids was born. trayGUARD®+ Kids is made from the same fabric as the original trayGUARD®+, which, is food contact safe and chemical free. The fabric used in the product is made from 100% recycled bottles and employs natural silver and copper ion technology. Unlike wipes or gels that provide one-time, short-term protection and must be reapplied frequently, trayGUARD®+ Kids, provides a constant hygienic surface for the duration of your trip. The best part for kids is that both sides of the “blank white canvas” can be decorated with the 4-pack of crayons included. trayGUARD®+ Kids allow kids to eat and play while parents remain worry free.
“After receiving feedback from trayGUARD®+ users and having several airline stewards suggest that we let our children color on the trayGUARD®+ so that they don’t color on the tray tables, we thought that the combination of travel health with an onboard activity made good sense,” said Wilbur. Children can color one side on the outbound flight, and the other side on the return. At the same time, they can dump their bag of pretzels right on the trayGUARD®+ Kids and parents don’t have to worry about them catching something from the tray table.
To fund the production and launch of trayGUARD®+ Kids, Drebitko and Wilbur are using the crowd funding platform, Kickstarter. Crowdfunding has become popular during the last several years as a way for entrepreneurs to attract investment via the Internet through individual “investors.” Kickstarter is one of dozens of crowdfunding platforms that allow individuals to support projects through donations typically in amounts ranging from $10 to $1000. The Kickstarter campaign for trayGUARD®+ Kids launched on Thursday, May 15 and will run for 30 days. Pending a successful campaign, Wilbur and Drebitko hope to have the new product available for wholesale and retail purchase before the 2014 holiday season. On-going information about the Kickstarter campaign is available at: https://www.kickstarter.
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